Brand loyalists in North America wept when Toyota discontinued the “200-Series” Land Cruiser in 2021 and didn’t announce a replacement. Yet there was a strategy behind the move—the Land Cruiser had ...
Today’s off-road SUV segment runs almost entirely on nostalgia. Just look around at the Jeeps and Broncos and you’ll find that’s true. Toyota understands this as well as anyone, which is why it ...