“To me, an algorithm is any piece of automated code that accepts some number of variables and data, [then] uses those variables and data to make decisions. But that’s the boring computer science ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Jay Friedman, chief operating officer at ...

Teikametrics has launched an hourly bidding tool for advertisements running on Amazon, and uses a proprietary metric to track performance. Three years in the making, the hourly bidding algorithm is ...

Facebook treats its content algorithm — the process by which the site determines who sees what on its News Feed — as a trade secret, burying its intricacies in nondisclosure agreements. But the ...

A new algorithm which is about to be rolled out for users of Google’s (NASDAQ:GOOG) AdWords program could boost the company’s advertising take, Bear Stearns analyst Robert Peck asserts in a short ...

Forbes contributors publish independent expert analyses and insights. Tanya Tarr is a behavioral scientist covering workplace wellbeing. But the problem is that WillowTree's ad wasn't political at all ...

The UK news publisher that owns the Daily Mail news organization filed a lawsuit against Google accusing it of abusing monopoly control of search to punish websites as part of a scheme to maintain ...

ALAN MISLOVE studies algorithms. Recently, his research at Northeastern University, in Boston, has shown that Facebook’s software was leaking users’ phone numbers to advertisers. He has also found new ...

Rob Livingstone has no financial interests in or affiliations with any organisation mentioned in this article. Apart from his role at the University of Technology Sydney, he is also the owner and ...

YouTube has a long history of failure when it comes to self-policing. YouTube has a long history of failure when it comes to self-policing. It's gotten in hot water multiple times because it has not ...