I was watching a short video by Babson College Prof. Thomas Davenport on the Harvard Business Review website recently and found it to be a good, simplified explanation of analytics. (Stop! Don't swipe ...

Prescriptive analytics has become a real competitive advantage for marketers. Here's why. Analytics has long been the backbone of marketing success. Analytics enables marketers to make data-driven ...

When a patient walks into a doctor’s office with a symptom, there are few ways for a physician to look at the situation. There is a descriptive perspective, which looks to the past and says, “Aha! The ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. Amilcar has 10 years of FinTech, blockchain, and crypto startup ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Analyze in a descriptive manner. Analysis of diagnostic data. It is a predictive analytics technique. It is a form of predictive analytics. BI is likely to evolve into a significantly more automated ...

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

What’s the followup to predictive analytics? It’s prescriptive analytics, which actually tells you the best action to take. Here are five things you need to know it. 1. It’s the next step in analytics ...

This ebook, based on the latest ZDNet / TechRepublic special feature, explores how you set up an analytics infrastructure that sees around corners and gives you options to avoid a head-on crash. Read ...

Today, organisations across sectors deal with vast quantities of data, ranging from customers’ personal details, browsing habits, and purchasing histories. By leveraging analytics, businesses are able ...