While QR codes can be embedded almost anywhere to act as a connector between the physical world and the web, augmented reality codes are a lot like QR Codes on steroids. Augmented reality (AR) is a ...

Augmented reality integration startup Skidattl says it’s looking to bridge the gap between the digital and physical worlds with today’s launch of its easily accessible augmented reality technology, ...

The Apple Vision Pro is a brand new piece of tech. It’s a mixed-reality headset, blending technologies like Altered Reality (AR) and Virtual Reality (VR) to bring digital apps and content into the ...

With the number of print-to-mobile activations growing for marketers, advancements in scale and engagement with image recognition is catching the eye of both publishers and advertisers. One of the ...

The QR code is having an extended moment, given that we’re all still wary of dealing with physical documents, touching surfaces, and generally interacting with the world at large. The switch to ...