These days the lonelybrand calendar is an ever-expanding a rainbow of afterwork Chicago tech community events. One shining star among the many is App Challenge Chicago, a hackathon that takes ideas ...
When attention spans are ever-decreasing and visuals are processed faster than text, landing page design can make or break a conversion. While creating compelling call-to-action copy is crucial, the ...
Straight to the signup. Parents are busy people. They don’t have time to dig through a website for the right place to sign up, which is why we like that Sittercity placed the form for parents to sign ...
Designing a high-converting landing page can enhance your conversion rate by up to 300%. The key elements of a high-converting landing page include a hero image or video, a unique selling proposition ...
Effective landing pages can significantly impact campaign success, but less-seasoned marketers often make common design mistakes that hinder user experience and, as a result, conversion rates. By ...
Dark mode beat light in a B2B SaaS test even with lower CTR – showing how audience context and industry cues shape ...
While small business websites employ various strategies to pull in potential customers, landing pages serve a primary purpose—to prompt a specific action. A well-constructed landing page can make a ...
Imagine launching a website where nearly every visitor becomes a customer, sounds like a dream, right? Yet, this is the reality that businesses can achieve with the right tools and strategy. In a ...
Over the last several months, I have tried to outline a more strategic approach to SEO. This starts with creating a unique SEO strategy, a lightweight SEO plan and upper funnel SEO content ideation ...
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