I’ve wanted a perm for years now, but with the amount of damage my hair went through with multiple bleaching sessions (I had ...

Katie Holmes sported curls in New York City on Feb. 16, 2023. “Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards ...

Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...

The kids are alright, they just want bigger hair. Getty Images Amy Hutnak, a mom from Cumberland, Maine, thought it was funny when her 17-year-old son Ben* started stealing her John Frieda hairspray ...

A hot new coif has cropped up on social media. Teen boys are propagating across hair salons for perms to recreate the viral “broccoli cut.” Characterized by a bounty of bouncy curls atop the noggin, ...