Too often, marketers limit themselves to an outdated, simplistic and less effective CRM approach. It’s time to usher in a digitally-charged CRM that utilizes the most powerful strategies and tools ...
Microsoft is preparing to launch a new version of its Dynamics CRM (customer relationship management) software that will include improved mobile applications and integrations with Yammer, Skype and ...
What happens when a $16 billion, 37-year-old chain wants to tackle CRM for the first time? Whole Foods is about to find out. At best, a properly integrated CRM program is complex, given the huge ...