Last week, a Sales Machine reader by the name of Mike Kroll posted a LONG comment to an older post. His comment laid out a method for cold calling that transforms the runaround that prospects often ...

Here's a quick way to test whether any cold-calling script will actually convert sales leads into sales prospects. John, I'm sure you're busy and I want to respect your time, so I'll be brief." ...

Like any other marketing strategy, cold calling isn’t perfect for every situation. But when executed properly, it can be a powerful way to scale your advisory business. “There’s something to be said ...

Cold calling scripts are the most commonly recommended tool to assist a new salesperson in prospecting for sales. However, cold calling scripts are frequently overused, abused, and relied upon as ...

Shift from cold calls to connect calls. Using this script below you will be able to show your prospects that you understand their pain points. Following up on leads you gathered at a trade show can be ...

Like any other marketing strategy, cold calling isn’t perfect for every situation. But when executed properly, it can be a powerful way to scale your advisory business. “There’s something to be said ...