Collecting feedback is just one part of the process. What’s more important is what you do with the data. Companies are always looking to stay on top of evolving customer expectations. They collect as ...

You have to take action to make customer feedback meaningful, and it starts with closed-loop follow-up. As practitioners, we are getting much better at making customer feedback operational. But as we ...

If you’ve ever worked the front lines, where you’re directly dealing with customers, you know that sometimes, a customer can’t be satisfied. It’s always a challenge dealing with a difficult customer, ...

As businesses set new goals and standards for themselves in the new year, they should place extra emphasis on retaining customers and acting upon the valuable feedback they receive. Embracing customer ...

Customer feedback is the catalyst for product development but extracting the variety of customer feedback from the scores wealth of channels like reviews, online surveys, emails, and social media is a ...

One of the best sales tools a business can have is a collection of rave reviews from its customers: Over 70% of customers report that they check reviews before making a purchase decision. However, ...

As a business, feedback from customers and clients is incredibly valuable. There’s no better way to find out what works and what doesn’t than to go directly to the source. However, there are right and ...

SAN FRANCISCO--(BUSINESS WIRE)--What customer-centric organizations do well is bring the human back into the equation—to the business—and focus on meeting customer needs as the most important driver ...

On a given day, I can receive up to a dozen requests to participate in customer service surveys. As a marketing professional attuned to the importance of organizations seeking and taking action on ...

TROY, Mich.--(BUSINESS WIRE)--Auto and home insurers have spent the past year adding dozens of new features and refinements to their mobile apps, such as automatic collision reporting capabilities, ...

Saravana Kumar is the founder & CEO of Kovai.co, a company that is in the Enterprise Software & Knowledge Management Space. Customer satisfaction is the happiness of customers with a company’s ...