E-commerce is a popular way to expand reach, but you need a marketing strategy to do it well. Here's how to do online selling ...

OpenAI is reportedly developing a generative music tool. While no release date has been announced, it would allow users to ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Great companies can create products that fail. But why do companies fail at new products?

Whether a company manufacturers or buys products wholesale, it has to have a product marketing strategy to get its products into consumers' hands. Most product marketing strategies begin with an idea ...

Name a startup that became a household name and you’ll hear a story of a successful core product. Yes, their branding might be great, their marketing brilliant and their sales teams well-oiled ...

A challenge that some business owners may face is to find a way to be seen as different from their competition. Through the use of a marketing differentiation strategy, a business owner can create the ...

The "bioMerieux SA (BIM) - Product Pipeline Analysis, 2025 Update" has been added to ResearchAndMarkets.com's offering. This report is an invaluable resource, providing data, thorough analysis, and ...

Every business wants to succeed in the digital economy. As consumers shift their focus from physical products to connected experiences, successful companies are turning to APIs to adapt and transform ...

NEW YORK--(BUSINESS WIRE)--Offerpop, provider of the leading visual user-generated content (UGC) marketing platform, today announced Amir Shub as the company’s new chief product officer. Shub, who ...

TYSONS, Va.—Tegna Inc. has announced that it has appointed two key new executives for its digital operations. Melissa Zimyeski has been named vice president of product and Mat Yurow has been hired as ...

Regulatory strategies in the field of drug development can be understood as science-driven assessments of a product’s specific development options, key considerations and anticipated regulatory ...

Daimler Truck North America has announced the appointment of Joanna Buttler as General Manager, product strategy and market development. In her new role, Joanna will oversee the development of DTNA’s ...