Now that we've looked at how to playback HEVC-encoded files, it's time to create them. There are a whole collection of tools and utilities that can encode HEVC, but in this article I'm going to focus ...

Let’s start with two observations. First, nothing in video compression is free. With each encoding parameter you adjust, you trade off quality for encoding time, which translates to cost, ...

Since you already have everything lossless, it doesn't really make much difference. I would do them at 128 or 160, and then re-do any at a higher bitrate if you can hear artifacts on those tracks ...

I have a TV channel that runs at 720/60fps progressive. Much of the content is 24fps sourced, so I usually do an Inverse Telecine (IVTC) to get get back to 24 FPS, when I compress for storage. Just ...

Netflix has recently announced that they now stream optimized shot-based encoding content for 4K. When I read that news title I though to myself: “Well, that’s great! Sounds good but… what exactly ...

Content creators, start your engines. Today, Adobe officially rolled out hardware encoding support for Nvidia and AMD GPUs in Premiere Pro, After Effects, and Adobe Media Encoder, letting you lean on ...