Digital transformation is impacting every industry, and the automotive industry is no exception. With electric and hybrid vehicles on the road increasing significantly over the past 10 years, the ...

Many forces can affect consumer behavior, yet recently I can’t think of one greater than the pandemic. This reality, coupled with timing and opportunity, allowed many industries to thrive, especially ...

Retailers and marketers who were looking forward to a “more-normal” summer and back-to-school season in 2021 quickly realized that the pandemic rollercoaster had other plans. In fact, the real ...

Air travel intelligence company OAG recently surveyed 2,000 North American travelers to determine which factors affect airline customers’ loyalty and booking choices. The results, outlined in its ...

SYDNEY—Woolworths Group Ltd. said elevated inflation was already having an impact on the behavior of customers shopping in its Australian supermarkets after reporting a small rise annual profit from ...

Discover the key factors affecting demand elasticity, including type of good, price, income, and substitutes, and learn how these influence consumer behavior.