Gone were the days where you had to use a curling iron to achieve curls. With the use of flexi rods, you can achieve a beautiful style without the use of direct heat. Heat-free = no damage = low ...

There’s a conscious effort for Black women today to show up for themselves, whether at work, at home, or anywhere in between. We are intentionally returning to our roots and embracing our natural ...

No matter how many times we see it, there’s something so inspiring about witnessing a Black woman embrace her natural curls. And while speaking with Vogue this week, our girl Keke Palmer did just that ...

Hey Guys! Welcome back to my channel! I'm thrilled to share with you my first ever flexi rod set tutorial, featuring all Eden Bodyworks products. Having worked with them on an Instagram campaign, I ...

A flexi rod set provides the perfect curl and maximizes volume on any coif. No matter if your hair is natural, relaxed, or weaved, we definitely suggest this technique to achieve beautiful spiral ...

Heat-free hairstyles don’t need much by way of a sales pitch — especially during the sweltering summer months. Honestly, who wants to spend hours in front of the mirror, sweating under bathroom lights ...

Getting perfectly formed ringlets requires the help of tools — and we're not talking about the curling wand. You can use flexi rods to curl your hair without risking heat damage from hot tools.