While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...

Short-form videos are no longer a passing trend – they are here to stay. Short clips on platforms like TikTok, Instagram Reels, and YouTube Shorts have taken over our feeds and continue to thrive on ...

In 2025, the battle for attention is being won in under 60 seconds. Short-form video is increasingly delivering measurable performance outcomes. This article explores how you can harness short-form ...

Short-form vertical video has soared across platforms such as TikTok, Instagram and YouTube, but a survey commissioned by Media.net, a search intent-powered supply-side platform (SSP) and specialist ...