GDPR CUSTOMER CONSENT: TERMS AND CONDITIONS IN CONTENT FORM ARE NO LONGER FIT FOR PURPOSE - NOW IS THE TIME FOR CHATBOT DIALOGUE Consent is to give permission for something to happen. Consent is one ...

One of the key changes introduced by the European Union’s General Data Protection Regulation relates to the issue of consent. To comply with GDPR rules, when dealing with data, a company must provide ...

The European Union's General Data Protection Regulation rules -- GDPR for short -- are about to change the relationship between people, their personal data and how businesses handle that information.

You’ve seen it before, the long form you must sign before participating in a potentially dangerous activity, the checkbox at the bottom of an end user agreement before you can use a new piece of ...

IAB Europe and the IAB Tech Lab released on Wednesday a commercial version of the Transparency and Consent Framework, a new publishing standard meant to reconcile ad tech with GDPR regulations. From a ...

Over the past two months, 90% of consumers have consented to GDPR requests from publishers and marketers, according to adtech outfit Quantcast which has processed 1bn of them. Quantcast GDPR sign up ...