Google Ads API v23 lets advertisers break down PMax campaign results by channel, offering more precise insights for optimization.

Google’s v23 Ads API speeds up releases while adding deeper Performance Max insights, AI-driven audiences, and more granular reporting.

Google Ads and Meta Ads make campaign management look easy. Their interfaces simplify daily work – adjusting budgets, reviewing performance, launching new creatives – but that simplicity also hides ...

Over a decade ago, Google released the Content API for Shopping to let merchants manage their Google Merchant Center feed programmatically. Well, the new Merchant API is officially replacing the ...

Google will switch to a monthly release cycle for the Google Ads API in 2026. These are all estimated release dates but Google wants to release more frequent updates and will aim for a monthly release ...

The Gemini API improvements include simpler controls over thinking, more granular control over multimodal vision processing, and ‘thought signatures’ to improve function calling and image generation.

You might not see them, but these application programming interfaces are the hidden connectors that make a lot of the digital ...