While some businesses grow through brilliant integrated marketing strategies, others are able to maintain a high level of success mainly through word-of-mouth referrals. Personal referrals are serious ...

If you are enrolling prospects to become clients, the ultimate step is a signed agreement and collecting your first payment. If you are enrolling prospects to become high-paying clients, the ultimate ...

Our daily routines are digitized in all aspects - from cooking and cleaning to finding the best restaurants and planning vacations. There's no denying that technology makes life easier, but in the ...

Research shows that clients who are engaged are more loyal, more profitable and more likely to provide referrals than other clients. To engage your clients, you must focus on what’s important to them ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

For a moment, think about your favorite restaurant. If you frequent the location often, the waitstaff may know your name, your favorite dish and where you like to sit. All of these elements create an ...

These days, PR firms need to do some extra care and feeding of their clients. Business may not be terrible, but lose a few clients you can't replace because of the economy and you could be hurting. So ...

Opinions expressed by Entrepreneur contributors are their own. When I think of branding, my inner journalist relates the word to the concept of storytelling. Effective branding takes prospects on a ...

Opinions expressed by Entrepreneur contributors are their own. In coaching, therapy, consulting and other types of service, delivering exceptional care and providing your expertise is only half the ...