Push notifications are the alerts that apps send to your phone or computer even when the apps aren't open. Often appearing at the top or side of your screen, nearly every popular app uses push ...

Florian Steps is Senior Manager Global Solution Strategy at Mapp Digital. Florian works with leading global brands to define and execute their long term vision, goals and strategies for digital ...

A new app called Push it is sitting at the top of the App Store promising little more than the ability to send “push notifications to your friends.” The app features only two screenshots — one of a ...

Push notifications are a useful way for businesses to communicate with their customers promptly and directly. They can also help drive engagement and retention. This makes push notification software ...