Few terms possess the magnetic allure of hypnosis. It instantly evokes images of powerful, altered states of consciousness. Yet, despite its widespread recognition, considerable confusion remains ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. You are driving along on a lengthy stretch of an open highway.

When you think about hypnosis, what do you visualize? For many, it’s a clock-swinging magician or a comedy act that forces an unwitting volunteer to make embarrassing public admissions on stage. But ...