Bringing personalization beyond curated web experiences can require some special consideration. Associates play an important role in in-store personalization, but they need the right equipment to work ...

An analysis of Google reviews that mention store associates from top retail chains reveals the best and worst in-store customer service. Lowe’s has the top in-store associates across its retail chain, ...

Empathica Inc., a leading provider of Customer Experience Management (CEM) solutions to some of the world's most respected brands, announced the results of its 2011 Consumer Insights Panel survey of ...