Apple today shared a new "Shot on iPhone" ad promoting the 8x optical zoom feature on the iPhone 17 Pro and iPhone 17 Pro Max ...

Apple is once again touting its iPhone camera, with a new “Shot on iPhone” ad that puts the spotlight squarely on the iPhone ...

Apple is expected to release its first iPhone with a periscope lens with this year’s iPhone 15 lineup, but rumors say it’ll be limited to only the highest-end iPhone 15 Pro Max. According to a new ...

Both the iPhone 16 Pro and ‌iPhone 16‌ Pro Max will include Apple's tetraprism Telephoto lens with improved zoom capabilities, Apple analyst Ming-Chi Kuo reiterated today. Apple introduced a new ...

A second report says that Apple is working on using periscope lenses in future iPhones, which could enable up to 10x optical zoom without increasing the thickness of the phone or the size of the ...

In the constant battle to provide consumers the best smartphone camera, one area that Apple has yet to innovate is optical zoom, which could use a so-called "periscope lens." We explain what the ...

The Xiaomi 17 Ultra features a triple-camera system consisting of a 14mm ultra-wide lens, a 23mm Leica 1-inch ultra dynamic ...

Ryne was ostensibly a senior editor at Android Police, working at the site from 2017-2022. But really, he is just some verbose dude who digs on tech, loves Android, and hates anticompetitive practices ...