Time for today's Latin lesson! The word multimedia comes from two Latin roots, multi and media: multi-, meaning several or many, and media-, meaning in the middle. This multimedia definition tells us ...

Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. To build a powerful, influential personal brand, you need to be ...

In the dynamic field of public relations and marketing, three primary media types form the crux of a comprehensive strategy: owned, paid and earned media. Startups that master these three media types ...

What better way to engage with your audience than use the social media content type and channel best suited to them? Read on to learn which works best for your brand. Social media has been at the ...

Multimedia, such as mobile marketing, livecasting and podcasting, photo, video and file sharing, can spread the word about your company and help build brand awareness in a very unique and powerful way ...