Google’s Gary Illyes has provided a matter-of-fact explanation of how the RankBrain algorithm works. He also cleared up some theories and misconceptions about the algorithm that others have put out ...

RankBrain does more than just understand language. That said, we dug deep to provide clarity on what RankBrain is and how it impacts search results. Google’s understanding of human language is made ...

Tyler Lacoma has spent more than 10 years testing tech and studying the latest web tool to help keep readers current. He's here for you when you need a how-to guide, explainer, review, or list of the ...

When it comes to machine learning, there are some broad concepts and terms that everyone in search should know. We should all know where machine learning is used, and the different types of machine ...

As Google continues to leverage more artificial intelligence and machine learning in Google Search, one may wonder in what ways does AI and machine learning help Google Search perform its daily tasks.