Alo Yoga Further Bridges Its Virtual and Physical Community With Refreshed Sanctuary on Roblox

The Alo Yoga Sanctuary on Roblox is getting a refresh in partnership with Sawhorse. Originally launched in 2022, the Alo Yoga ...
Retail Dive

Alo Yoga refreshes Roblox world with virtual, in-person rewards

Alo Yoga is targeting a younger demographic through updates to its Alo Yoga Sanctuary in the Roblox immersive world, tying its stores to additional game content. The brand’s virtual experience now ...
Nasdaq

ALO YOGA BRINGS WELLNESS TO THE METAVERSE WITH ROBLOX

LOS ANGELES, Feb. 10, 2022 /PRNewswire/ -- Alo Yoga, leading fashion and lifestyle brand, along with Roblox (NYSE: RBLX), a global platform bringing millions of people together through shared ...
Yahoo

I Tried Yoga in the Metaverse. It Was Not What I Expected

In case you missed it, the future has arrived. You can now buy clothes, travel, hang out with friends, and even practice yoga in the metaverse. Yes, yoga and meditation has officially come to the ...
Retail TouchPoints

Alo Yoga Gets Physical in Roblox with In-Store Integration

Activewear brand Alo Yoga has given its Roblox experience a glow-up and introduced a new phygital integration that will let users unlock virtual rewards in the brand’s real-world stores. The biggest ...
Incubators

Alo Yoga Launches Into Roblox

Los Angeles-based fashion and lifestyle brand Alo Yoga says it is bringing "wellness to the metaverse", and is launching itself into the Roblox, the popular virtual world. According to Alo Yoga, it ...