Licenses and subscriptions are popular pricing models. Learn how licenses and subscriptions work and how to choose a pricing ...

Stigg (not The Stig, just Stigg) describes itself as “the first scalable monetization platform for the modern billing stack.” There’s a lot going on in that sentence, but what it comes down to is that ...

So, you’re looking to get a handle on how SaaS businesses really work, huh? It’s not just about having a cool piece of software. There’s a whole system behind it, a way of doing business that’s become ...

AI is transforming more than just how software works. It’s changing how it should be priced. The traditional SaaS playbook—charge by seat, bundle features, sign annual contracts—was built for a ...

A SaaS business model template is basically a financial roadmap for your software company. It helps you see your revenue, ...

Get an overview of the Software as a Service (SaaS) model that has revolutionized the way software is consumed and distributed. How Does a SaaS Business Model Work? Get an overview of the Software as ...

Unified monetization platform startup Stigg Inc. says it’s ready to help businesses implement more dynamic and flexible pricing strategies after closing on a $17.5 million early-stage round of funding ...

Vanessa Larco, a partner at New Enterprise Associates (NEA), believes that generative AI’s impact on the world of SaaS could be huge. The investor joined Mary Ann Azevedo on Equity to talk through, ...

While the zero-price effect lowers the entry bar and can fuel growth, it doesn’t guarantee easier conversions and carries significant risks.

Ad tech fees are too high. And the idea of a software-as-a-service (SaaS) model for SSPs and publisher tech is gaining momentum. Publisher monetization platform Sovrn is expanding availability of its ...

Why are the likes of Microsoft, Oracle and Salesforce in such a rush to get their customers to adopt their own versions of agentic AI? Because they know that, if they don't get ahead of this trend, ...