As technology has advanced, so too have the ways in which marketers are able to gather data about those they are trying to market to. From sending direct surveys to monitoring clicks, marketers are ...

In the digital world, companies often have data stored across multiple platforms and systems. They must then be able to successfully integrate and analyze this data if they want to make informed ...

“This looks like a rock concert, but for data people,” said Conviction CEO Sarah Guo at the opening keynote of Snowflake Summit 2025, hosted in San Francisco. A crowd of 20,000 erupted in cheers as ...

Did you know that businesses using interactive dashboards are 70% more likely to make data-driven decisions? Yet, many still struggle with outdated methods of data presentation. If you’re tired of ...