Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you. If you’re running Performance Max, or planning to launch a ...

The third time just might be the charm for investors. Is past and present stock market performance a good predictor of how the market will perform in the future? It can be sometimes. Otherwise, no one ...

A baseball speeds from the hands of a pitcher, a slave to Newton’s laws. But in the brain of the batter who is watching it, ...

Dear Annie: I am writing about a friendship that has left me hurt and confused. My husband and I have known this couple for many years. He has been our friend for decades, and when he remarried, we ...

In a dispute over a Louisiana voting map, the conservative majority signaled it might prohibit using race as a factor in creating election districts. Resulting redistricting could let states cement ...

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Aries: Love works when you speak. If single, just observe who truly listens while you talk. Not all people deserve your energy. And when in a relationship, do check to make sure that you are not just ...

This study introduces Megabouts, a transformer-based classifier for larval zebrafish movement bouts. This useful tool is thoughtfully implemented and has clear potential to unify analyses across labs.

With the release from Gaza of the last surviving captives, many Israelis said it was time for the country to heal after years of polarizing war. By Isabel Kershner Reporting from Jerusalem Many of ...

Colino is a contributor for TIME. Photo-Illustration by Chloe Dowling for TIME (Source Image: PeopleImages/Getty Images, Alyssa Babasa/sketchify via Canva, Max Reyes/Trendify via Canva) Colino is a ...