Google's updated core update guide adds instructions on using Search Console to assess traffic drops. The revised document focuses more on actionable steps for impacted websites. Google states that ...

A Google core update is a comprehensive algorithm adjustment that affects how Google evaluates and ranks content across billions of web pages worldwide. When these updates roll out, they can trigger ...

Google updated its "Get on Discover" docs, adding page experience guidance and naming clickbait and sensationalism, alongside ...

Spoiler alert straight from Google: “There’s nothing new or special that creators need to do for this update as long as they’ve been making satisfying content meant for people.” If your law firm’s ...

Google began rolling out its third core algorithm update last week, but some search experts at agencies NP Digital and CSP are finding certain nuances driving changes. The Google October 2023 Broad ...

Had enough of marketing changes and disruption this year? Too bad. Google Search, the web’s largest traffic and revenue generator for two decades, is in the midst of sweeping overhauls that have ...

Google has released its first core update of 2026. The update is unusual, as it focuses exclusively on Google Discover ...

Google’s June 2025 core algorithm update rolled out from June 30 through July 17, bringing noticeable changes to search rankings across various industries, including legal. In typical Google fashion, ...

Danny Sullivan, Google's Search Liaison, posted on X explaining the differences between algorithm updates, like core updates, and then data refreshes, the data that goes into those ranking systems.

The first core update of 2024 finished rolling out on April 19 - this was a pretty big one but it overlapped with other big changes leading to a 45% reduction in unhelpful content. Google’s March 2024 ...

Google's John Mueller said that when it comes to AI Search and the changes that come with that, Google's core search algorithms, spam detection methods, spam policies, and other search systems do not ...