DAM platforms improve brand management, but your efforts will go nowhere without formalized processes. Maturity models are popular because they help organizations assess the state of their critical ...

You should never fall prey to your own press clippings. Give me Appel's mentality instead: SaaS companies should bear down on process excellence, informed decision making with analytics, serving the ...

Gone are the days when a brand could get away with a mobile experience that's a miniaturized version of the desktop website. Gone too are the days when it was acceptable to forget a logged in customer ...

Vegetation management (VM) is crucial for electric utilities to maintain public and personnel safety and ensure grid reliability. Typically, vegetation-related outages are the leading cause of outages ...