AI vs Logo Designer… Designing a logo for a real estate company ✨Sure, AI can push pixels fast, but when it comes to thinking outside the box, that’s where it starts to struggle. Especially in logo design.Because sometimes, the best logos don’t come from complexity…They come from a simple, clear idea executed with intent.We created this logo a few years ago for Lux Empire Properties, but we were curious to see what AI would do with the same brief.If you’re a business owner and want to add real c
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How to make your logo more engaging with this logo animation tool💡 Did you enjoy the loop animation at the end of the video?Detailed animation steps below:Step 1: Download and open Procreate (available on iPads).Step 2: Create your keyframes in Illustrator or directly in Procreate (a raster-based image editor & animator, not a vector tool).Step 3: In this case, I separated the steps from the wordmark since that’s the only moving part.Step 4: The animation is simple, I only moved the steps downw
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Never send a logo to a client without these tests 💡 Did your logo pass all 4 tests?Before delivering a logo, make sure it works in real-world scenarios. Here’s the quick checklist:1️⃣ Container shape test – Make sure your logo adapts well to circular, square, or horizontal formats without feeling awkward or unbalanced.2️⃣ Inverted background test – Test your logo on light and dark backgrounds to ensure it stays clean, readable, and visually strong.3️⃣ Small size test – Shrink your logo to check
Never send a logo to a client without these tests 💡 Did your logo pass all …
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You need more than just one logo. What you need is a logo suite. 💡 Do you usually create a logo suite for your clients? Or did your designer create a logo suite for your business?Step 1: Create a social media profile logo – a simplified version that fits well in a small space.Step 2: Design a website logo – typically a horizontal or stacked version for easy placement.Step 3: Make a favicon – a tiny but recognizable symbol for the browser tab.Step 4: Prepare a business card logo – ensuring clari
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